New SHKP Book Club to promote reading

21 Apr 2005


Sun Hung Kai Properties (SHKP) has formed the SHKP Book Club, in a major initiative to promote reading in the community. The clubs slogan is Reading Enriches Your Life. It will recommend about 50 books in Chinese and English over the coming year and stage book review competitions. The club is starting its own Internet site, and will hold a major book fair and other activities to promote reading in Hong Kong.

SHKP's Vice Chairman & Managing Director Raymond Kwok and Head of Corporate Communications May Lau hosted a press conference today (April 21) to introduce the club. They also spoke with a number of young writers about their experience of reading.

Mr Kwok said: "Constant learning is essential in today's fast-paced knowledge-based economy. Reading expands a person's horizons, enhances powers of analysis and sharpens judgement, all of which are essential to staying competitive in an ever-changing world."

He added that SHKP has been actively promoting education over the years and has sponsored many programmes to encourage life-long learning. This spirit led to the creation of the SHKP Book Club, to develop more of a reading culture in the community.

Ten good books on positive living

The club will give book recommendations every quarter, endorsing about 50 books in Chinese and English every year. The first ten recommended books are on the theme of positive living, in formats ranging from real stories to inspiring fiction and games. Some offer comforting philosophy and others are by noted economists and administration specialists. There are also inspirational tales. The books are meant to be stimulating and help readers understand the importance of life and a positive attitude.

The recommended books are:series,Good Luck - (Good Luck) and (The Present), and Good to Great, Happiness: Lessons From A New Science, The Five Temptations of a CEO: A Leadership Fable, When All Youve Ever Wanted Isnt Enough: The Search for a Life That Matters.

Distinguished judges for book review competition

There will be a book review competition every three months, with a judging panel made up of distinguished local figures. The judges will be Chinese University of Hong Kong Vice-Chancellor Lawrence Lau, Open University of Hong Kong President John Leong Chi-yan, Chairman of the Commission on Youth Philemon Choi Yuen-wan, Director of Federation of Hong Kong Writers Chau Mat-mat and Raymond Kwok.

The Chairman of the Standing Committee on Language Education and Research Michael Tien, JP will be an advisor to the SHKP Book Club.

The winners of the book review competition will receive book coupons and monetary prizes worth about HK$1 million in total. There will be three categories for different age groups V junior, intermediate and senior V and there will be first, second and third place winners in each category, plus hundreds of honourable mentions. First place will get coupons and money worth HK$8,000, second HK$5,000 and third HK$3,000. The honorable mention prizes will be HK$300 book coupons. Entrants will be able to e-mail, post or fax their book reviews from April 25 to June 30. The club will post some of the best reviews on its web site.

More activities on the way

The web site (www.shkpbookclub.com) will be on line next Monday, with rich content like summaries, authors biographies and good quotes from the ten recommended books. Other content will include competition entry forms and details, recommended articles and books, information about local bookstores and libraries, book previews, details of other books and reading related activities. The club will hold a major book fair and various activities to encourage reading with different themes for the public.

The territory-wide campaign will be promoted through various channels, including newspaper ads and publicity in over 1,200 primary and secondary schools and tertiary institutions, youth centres, public libraries and SHKP malls and estates, to spread the idea of reading and learning. Commercial Press is offering a 15% discount on the books recommended.
New SHKP Book Club to promote reading

21 Apr 2005





Sun Hung Kai Properties (SHKP) has formed the SHKP Book Club, in a major initiative to promote reading in the community. The clubs slogan is Reading Enriches Your Life. It will recommend about 50 books in Chinese and English over the coming year and stage book review competitions. The club is starting its own Internet site, and will hold a major book fair and other activities to promote reading in Hong Kong.

SHKP's Vice Chairman & Managing Director Raymond Kwok and Head of Corporate Communications May Lau hosted a press conference today (April 21) to introduce the club. They also spoke with a number of young writers about their experience of reading.

Mr Kwok said: "Constant learning is essential in today's fast-paced knowledge-based economy. Reading expands a person's horizons, enhances powers of analysis and sharpens judgement, all of which are essential to staying competitive in an ever-changing world."

He added that SHKP has been actively promoting education over the years and has sponsored many programmes to encourage life-long learning. This spirit led to the creation of the SHKP Book Club, to develop more of a reading culture in the community.

Ten good books on positive living

The club will give book recommendations every quarter, endorsing about 50 books in Chinese and English every year. The first ten recommended books are on the theme of positive living, in formats ranging from real stories to inspiring fiction and games. Some offer comforting philosophy and others are by noted economists and administration specialists. There are also inspirational tales. The books are meant to be stimulating and help readers understand the importance of life and a positive attitude.

The recommended books are:series,Good Luck - (Good Luck) and (The Present), and Good to Great, Happiness: Lessons From A New Science, The Five Temptations of a CEO: A Leadership Fable, When All Youve Ever Wanted Isnt Enough: The Search for a Life That Matters.

Distinguished judges for book review competition

There will be a book review competition every three months, with a judging panel made up of distinguished local figures. The judges will be Chinese University of Hong Kong Vice-Chancellor Lawrence Lau, Open University of Hong Kong President John Leong Chi-yan, Chairman of the Commission on Youth Philemon Choi Yuen-wan, Director of Federation of Hong Kong Writers Chau Mat-mat and Raymond Kwok.

The Chairman of the Standing Committee on Language Education and Research Michael Tien, JP will be an advisor to the SHKP Book Club.

The winners of the book review competition will receive book coupons and monetary prizes worth about HK$1 million in total. There will be three categories for different age groups V junior, intermediate and senior V and there will be first, second and third place winners in each category, plus hundreds of honourable mentions. First place will get coupons and money worth HK$8,000, second HK$5,000 and third HK$3,000. The honorable mention prizes will be HK$300 book coupons. Entrants will be able to e-mail, post or fax their book reviews from April 25 to June 30. The club will post some of the best reviews on its web site.

More activities on the way

The web site (www.shkpbookclub.com) will be on line next Monday, with rich content like summaries, authors biographies and good quotes from the ten recommended books. Other content will include competition entry forms and details, recommended articles and books, information about local bookstores and libraries, book previews, details of other books and reading related activities. The club will hold a major book fair and various activities to encourage reading with different themes for the public.

The territory-wide campaign will be promoted through various channels, including newspaper ads and publicity in over 1,200 primary and secondary schools and tertiary institutions, youth centres, public libraries and SHKP malls and estates, to spread the idea of reading and learning. Commercial Press is offering a 15% discount on the books recommended.